Stop Guessing and Start Growing Your Dream Business
Jo Rawald • February 10, 2025
Stop Guessing and Start Growing Your Dream Business

Let me tell you a little secret about some of the most recent clients I’ve worked with this year. Every single one of them—yes, every single one—came to me without a business plan. Not even a scribbled napkin outline. They’re running their businesses by the seats of their pants, juggling a thousand tasks, and hoping for the best. Sound familiar? If so, you’re not alone, but let’s talk about why that might be a recipe for stress and stagnation.
I get it. Creating a business plan sounds about as fun as reading 3 chapters of an organic chemistry textbook. But here’s the thing => Without a solid plan, you’re just reacting to whatever life throws at you. There’s no guiding star to help you prioritize, set goals, or track your progress. It’s like embarking on a cross-country road trip without a map or GPS system,. Sure, you might eventually get there, but it’ll take twice as long, cost you more in gas, and you’ll definitely have a few "lost in the middle of nowhere" moments along the way.
Why a Business Plan is Your Secret Weapon
I promise you, a business plan can be so much more than just a boring document you dust off when applying for a loan. It’s your personal GPS for business growth. It helps you:
- Set clear goals - Know where you want to go and how you’ll get there.
- Track progress - Measure what’s working and what isn’t so you can pivot when needed.
- Focus your energy - Say goodbye to shiny-object syndrome and stay laser-focused on what truly matters.
- Build confidence - There’s nothing quite like having a roadmap to remind you that you’re not just winging it.
Still not convinced? Let’s break it down further.
The "Seat-of-the-Pants" Method - A Cautionary Tale
Imagine a chef running a restaurant without a menu, cooking random dishes based on whatever ingredients are lying around. Chaos, right? That’s exactly what running a business without a plan feels like. You’re constantly reacting instead of proactively growing.
One of my clients (let’s call her Roxy) came to me in tears. She’d been working 14+ hours a day but still wasn’t making a profit. When I asked about her business plan, she laughed and said, “What plan? I’m just trying to survive!”
Fast forward a few weeks, and Roxy now has a clear strategy in place. She knows her revenue goals, her target audience, and exactly what steps she needs to take to hit her profit margins. She’s not just surviving—she’s thriving.
Why My $47 Program Can Change Everything
If the thought of creating a business plan makes you want to curl up in a ball, don’t worry—I’ve got you covered. My $47 Done For You Business Plan
is like having a cheat sheet for success. It’s fully customized to your business and designed to help you grow, stress less, and finally see the results you’ve been dreaming of.
For less than the cost of dinner out, you’ll get:
- A clear, actionable 12-month plan tailored to your business goals.
- Easy-to-follow steps to improve your operations, marketing, and profitability.
- The confidence to take charge and make decisions with clarity.
No guesswork. No templates. Just a proven roadmap to help you succeed.
Gain Clarity and Confidence with Coaching That Works
Still feeling stuck? Let’s take things a step further with my business coaching. Here’s how we can maximize your success together:
- Explore a Self-Guided Profit Simulator: See your numbers in real-time and identify opportunities for growth.
- Get a Customized Profit Report: Discover how small, strategic adjustments (just 1.4% improvements in 12 key areas) can double your profits.
- Watch an Exclusive Video: Learn how top business owners use counterintuitive thinking to work less and earn more.
And if you’re ready for a personalized touch, I also offer a free 20-minute discovery Zoom. We’ll chat about your goals, identify opportunities, and create a customized plan to help you thrive.
Ready to Stop Guessing and Start Growing Your Dream Business?
Take the first step toward transforming your business today. Sign up for my $47 Done-For-You Business Plan Program, and let’s map out your path to success. Say goodbye to overwhelm and hello to clarity, confidence, and results.
Click below to.
You have what it takes to achieve incredible success, and I’m here to help you every step of the way. Let’s turn your business headaches into high-fives and your goals into reality.
Don’t wait to discover the possibilities! The best time to start was yesterday. The second-best time is today. Let’s get started and make this year your most profitable yet.

I went to a networking event yesterday at Rosie’s Bar & Grill in Wilton Manors. Tropical-chic to the max. You know the kind of place - upscale casual, strong cocktails, mandatory valet. Now usually, I’m all about valet. But not yesterday. I wasn’t there to sip martinis or hang around all night. I could only stay for 20-minutes. That means - I was on a serious 20-minute mission: say hi, shake hands, peace out. Then, get back in my car to jump on a Zoom meeting! I certainly wasn’t about to drop $20 just to park my car for 20 minutes. No way! I pulled into the valet area, looked the guy dead in the eye, and said, “I’ll be in and out faster than your last relationship. Can I just park it right here?” And bless his heart - he said yes. Honestly, that should’ve been my win for the night. But then I met Sean Gac-Guerrier. Sean’s the Marketing Director at Excel Title, Inc. We started talking about dogs - and **cue the angels singing. We clicked instantly. Not two strangers meeting, more like two childhood friends who hadn’t seen each other in a decade! Sean showed me a photo of his dog, Dottie. I pulled out pics of my girl, Adelaide. Then he pulled out a photo of Dottie that stopped me in my tracks. Sean had a photo of what Dottie would look like as a human. Not a cartoon. Not a filter. I’m talking AI-generated, fully humanized, real-world, cardigan-wearing, intelligent-and-intimidating Dottie. I was mesmerized! It was as if Pixar and the FBI teamed up to design her. I looked at Adelaide’s pic… then looked back at Sean… and blurted out, “I need to humanize my dog!!” And I did. I went home, found the exact AI prompt, uploaded Adelaide’s photo, answered a few fun questions about her personality, and style - then… BOOM. Human Adelaide was born. Tall, lean, cozy-chic, with that unmistakable “don’t-mess-with-me-but-I’ll-still-hug-you” vibe. She looked like she ran Homeland Security and still had time for tacos and espresso martinis on a rooftop. Honestly? I stared at the image for like five minutes. Because it wasn’t just about making something cute. It was about seeing something familiar - something you know - come to life in a new way. Here’s the AI Prompt if you want to try it yourself:

Your business is not a side dish. It’s the main course—and it deserves to be treated like one. In this no-BS blog, I’m calling out “leftover” business strategies that leave women entrepreneurs stuck, stressed, and scaling in all the wrong ways. Discover how to build a business that’s bold, sustainable, and built to outlast trends using my BAMBOO Framework.

Too many women are stuck in the hustle—working nonstop, solving the same problems, and barely seeing the return.
You didn’t start your business to burn out. You started it to break free.
If you’re ready to ditch the stress and build a business that actually pays you back, this is your moment.
Join me LIVE in South Florida at Brains, Brilliance & Bold Moves—where I’ll show you how to scale smart, simplify your systems, and make way more money doing less.
🍷 Dinner, wine, and your profit breakthrough: www.jorawald.com/Brains-Brilliance-and-Bold-Moves

If your business feels like a tornado of to-do lists, dropped balls, and duct-taped systems… it’s not just exhausting—it’s expensive.
Chaos costs you time, clarity, and cold hard cash.
This blog is your wake-up call:
🛠️ Simplify your operations
💸 Stop bleeding profit
📈 Build a business that works for you
Read it. Apply it. Start making smart money moves →
👉 https://siteeditor.thryv.com/home/site/c8e9f361/blog/if-your-business-feels-like-a-hot-mess-its-costing-you-money#preview

You’re not charging too much. You’re not “bad at sales.”
You’re just leaving money on the table—and this blog breaks down exactly how to stop.
If you’re underpricing, over-delivering, or relying on guesswork to grow… you’re leaking profit.
Let’s fix that.
I’m giving you the tools to:
💰 Price like a pro
📊 Package for profit
🎯 Sell with strategy
Read it, bookmark it, share it with your business BFFs →
👉 www.jorawald.com/youre-leaving-money-on-the-table-lets-fix-that

The right clients are watching—but do they actually know what you do?
If your messaging is vague, cute, or confusing, you’re basically invisible.
This blog is your wake-up call to get crystal clear, magnetic, and straight-up undeniable.
You’ll learn how to:
🧲 Attract the right people (without chasing)
📢 Clarify your offer
👑 Show up as the go-to expert in your space
Because your next client isn’t on the fence—they’re just unsure if you are the answer. Fix that here →
👉 www.jorawald.com/the-right-clients-should-be-coming-to-you-theyre-watching-but-do-they-know-what-you-do

One Zoom call. That’s all it took to blow up how I coach—and rebuild it into something way more powerful.
If you’re overcomplicating your client process, trying to “do it all,” or feel like coaching is starting to drain you… this blog is your game-changer.
Inside, I break down:
🔥 The shift that simplified everything
🎯 How I get faster results (without burning out)
💡 What most coaches get totally wrong
If you’re a coach or service provider who’s doing the most and getting the least—read this NOW.
👉 www.jorawald.com/this-one-zoom-call-changed-how-i-coached-forever

If your business isn’t making money… it’s not a business. It’s an expensive, exhausting hobby.
This blog is for the women out here grinding, posting, perfecting—but still not profiting.
It’s time to change that.
Inside, I cover:
💰 Why profit has to come first
🛠️ What to fix if your sales are flat
🎯 How to stop playing business and start running one
This one’s a tough-love truth bomb—with the strategy to back it up.
👉 www.jorawald.com/if-your-business-isnt-making-money-you-have-an-exhausting-hobby

They’re dyeing rivers green for attention—and you’re still “hoping” someone sees your post?
Nope. Not in this business.
Visibility isn’t optional. If you're not making waves, you're not getting paid.
This blog dives into why playing small is costing you BIG and how to show up like a brand that actually wants to win.
Inside, I break down:
🌊 Visibility vs. volume
🎯 Making moves that matter
💡 Building brand authority (without gimmicks)
Your audience is watching—what are you showing them?
👉 www.jorawald.com/they-re-dyeing-rivers-green-what-are-you-doing

Sometimes the best business lessons don’t come from a boardroom—they show up at the dog park.
This blog unpacks a real-life moment with my pup that exposed something big:
Too many women entrepreneurs are overthinking, under-trusting, and second-guessing their own power.
Here’s what I realized (and what you need to hear):
🐾 Your instincts are an asset
🧠 Overanalyzing kills momentum
👑 Leadership starts with self-trust
Don’t miss this one—it’s a mindset reset wrapped in fur.
👉 www.jorawald.com/the-lesson-i-didnt-expect-at-the-dog-park